Nashua, N.H. — NewPower Worldwide (“NewPower”), the fastest-growing independent distributor of electronic components, made an electrifying return to electronica 2024, blending innovation, high-energy activities, and the star power of David Hasselhoff to create an unforgettable experience. Held in Munich, Germany, from November 12–15, the event attracted over 80,000 visitors and 3,480 exhibitors from 59 countries, all showcasing the latest advancements in the electronics industry.
Celebrating its 10th anniversary, NewPower Worldwide has firmly established itself as a leader in the dynamic electronic components and finished goods industry. At electronica 2024, the company unveiled a fresh vision for supply chain solutions, reinforcing its dedication to innovation, agility, and customer success. Visitors to the NewPower booth enjoyed a host of interactive activities, including racing simulators, basketball shooting contests, and golf simulator challenges.
The highlight of the event, however, was the return of David Hasselhoff, the renowned entertainer and global icon, who took center stage at NewPower’s booth. Hasselhoff captivated attendees with autograph sessions and lively conversations about his career, drawing massive crowds and generating excitement throughout the show floor. His presence amplified NewPower’s reputation as a bold and dynamic industry leader.
“We came to electronica 2024 with one goal in mind: to demonstrate how NewPower Worldwide is not just a distributor, but a partner that delivers creative solutions and unforgettable experiences,” said Carleton Dufoe, CEO and Founder of NewPower Worldwide. “This year’s event was all about connecting with our industry partners and showcasing our ability to thrive in a fast-changing global supply chain landscape. We wanted to embody the same energy and innovation we bring to solving our customers’ toughest challenges.”
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